December 2004 Issue
LSA: A Promising Start
Remember those dreadful “Baby on Board” placards plastered in the window of every other minivan a decade ago? Thankfully, they’ve faded from fashion but they were emblematic of a marketer’s dream: the minivan arrived just as baby boomers were having kids of their own. Detroit stroked the demographic bubble with perfect timing.
An e-mail I got from reader Ron Gibson the other day makes me wonder if the emerging light sport industry may find a demographic sweet spot, too. In asking for editorial coverage of light sport airplanes, he wrote, “I intend to sell my Skylane within the next couple of years and purchase a new LSA. I’m sure there are many older pilots who are tired of sweating ou...
To continue reading this entire article you must be a paid subscriber.
Subscribe to Aviation Consumer
Aviation Consumer is the independent online source for impartial and uncompromising evaluations of aircraft, avionics, accessories, equipment and more.
Already subscribe but haven't registered for all the benefits of the website? Click here.
Subscriber Log In
Forgot your password? Click Here.